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Home > Archives > Vol 28, No 2 (2023)

Table of Contents

Articles

The Influence of Viral Marketing, Flash Sales, and FOMO on Impulsive Buying of Skintific Products Sri Wahyuni, Amelindha Vania

PDF 65-71

IS ENVIRONMENTALLY-FRIENDLY PRODUCT PURCHASE INTENTION OF CRUELTY-FREE SKINCARE AFFECTED BY ENVIRONMENTAL RESPONSIBILITY? Karunia Putri Nuari, Titis Shinta Dhewi

PDF 72-85

PERAMALAN PERUBAHAN PROFITABILITAS PERUSAHAAN MENGGUNAKAN PERUBAHAN ASSET TURNOVER DAN PROFIT MARGIN Dhea Sinta Maharanie, Ani Wilujeng Suryani

PDF 86-96

Representasi Kognitif Praktik Manajemen Keuangan UMKM (Studi Fenomenologi pada Pengusaha Kecil di Kampung Wisata Kecamatan Junrejo Kota Batu) Yuda Putra Pratama, Ely siswanto

PDF 97-110

The Effect of Debt to Equity Ratio and Return On Asset on Dividend Payout Ratio with Firm Size as a Moderating Variable in Manufacturing Companies on the Indonesia Stock Exchange Disa Ulan Anisa, Muahammad Sobarsyah, Mursalim Nohong

PDF 111-122