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Home > Archives > Volume 22, No. 2, Oktober 2017

Volume 22, No. 2, Oktober 2017

Table of Contents

Articles

PENGARUH CELEBRITY ENDORSEMENT TERHADAP BRAND CREDIBILITY DAN BRAND EQUITY PADA ONLINE SHOP (Study pada Online Shop Vanilla Hijab Indonesia)
Yana Respati Dewi
PDF
80-86
INSTITUSIONALISASI INTERNAL AUDIT CAPABILITY MODEL PADA APARAT PENGAWASAN INTERN PEMERINTAH (STUDI KASUS DI KEMENTERIAN LUAR NEGERI)
Tyarlin Maryani
PDF
87-102
PENGARUH INTERAKSI PERSONAL, KEBIJAKAN, ASPEK FISIK, RELIABILITAS, DAN PEMECAHAN MASALAH TERHADAP LOYALITAS PELANGGAN RITEL : SEBUAH KONTEKS TOKO BUKU
Yeni Winarti, Titis Shinta Dhewi
PDF
103-111
THE RELEVANCE OF LEVERAGE, PROFITABILITY, MARKET PERFORMANCE, AND MACROECONOMIC TO STOCK PRICE
Atim Djazuli
PDF
112-122
PENGARUH KUALITAS PRODUK DAN LAYANAN TERHADAP LOYALITAS PELANGGAN COFFEE SHOP
Ika Kusumasasti, Andarwati Andarwati, Djumilah Hadiwidjojo
PDF
123-129
PENGARUH BRAND TRUST, BRAND IMAGE, PERCEIVED QUALITY, BRAND LOYALTY TERHADAP BRAND EQUITY PENGGUNA TELKOMSEL
Ayesha Rizky Nofriyanti
PDF
130-142
DAMPAK MOTIVASI DAN KEPUASAN TERHADAP PRESTASI: PENGUJIAN TEORI MOTIVASI DETERMINASI DIRI (SELF DETERMINATION THEORY)
Lohana Juariyah, Sunu Satriya Adi
PDF
143-150


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